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Real or Imaginary?

Kit's relevant information

Bienestar
SNA. Proyecto KITS_Bienestar (CC BY-SA)

Title: Real or Imaginary?

VET Course Title: Professional Titles of any Professional Family

Educational Level: Basic Vocational Training Cycles

Module(s):

  • Communication and Social Sciences
  • Professional field (Professional / VET Modules related to the C-grade professional certificate of the Basic Technician Degree in the relevant specialty)
  • Intermodular collaborative learning project linked to the three fields: a) Communication and social sciences b) Applied sciences c) Professional / VET

Learning description and purpose

This Kit outlines a curriculum designed to explore the line between Real and Imaginary advertising. Brands engage with their audiences to capture attention and make an impact on social media. The goal of this learning experience is to develop communication strategies for interpreting and conveying information in Spanish, using analytical techniques specific to advertising. When the course is carried out in English, it encourages a thoughtful approach to advertising content.

Duration

10 sessions

eTwinning Difficulty

eTwinning difficulty

Descripción de los destinatarios

Nivel de los indicadores del MRCDD desarrollados

2 estrellas

Intermediate

Users of these kits integrate their eTw projects curricularly, learn about the digital tools available in the Twinspace and apply the quality criteria of the quality label rubric.

B1

Autonomously applies didactic strategies that, thanks to the use of Twispace, promote the development of transversal competences in students.

Creado con eXeLearning (Ventana nueva)